In his book, Hooked, author Nir Eyal walks us through the Hook Model, a four-step process embedded into the products of many successful companies to subtly encourage customer behavior.
“In the fixed mindset, everything is about the outcome,” Dweck explained. “If you fail–of if you’re not the best–it’s all been wasted.”
She goes on to say, “The growth mindset allows people to value what they’re doing regardless of the outcome. They’re tackling problems, charting new courses, working on important issues. Maybe they haven’t found the cure for cancer, but the search was deeply meaningful.”
In other words, people with a fixed mindset have already at some point in their lives determined an absolute truth as to what they are capable of. In relationships. Creativity. Business. Education.
Whereas people with a growth mindset aren’t consumed with absolutes. Success and failure aren’t the metric that people with growth mindsets use to determine their progress or impact.
Here’s why it’s better to purchase a physical copy of a book, CD, or DVD instead of a digital version.
Before you take off to the beautiful beaches, tropical forests, or central valley of Costa Rica, here are a few things you should know about living and working here.
I learned two main lessons from Sold or Be Sold by Grant Cardone. (1) When you can’t close a sale, try to move the buyer up to a bigger or more expensive product as the first solution to price objection. (2) ALWAYS, ALWAYS, ALWAYS agree with the customers.
I read this book yesterday cover to cover and was fascinated by the lessons I learned about turning your social and business networks into your referral network.
I read Jesus CEO yesterday and learned a few things about leadership from the noble style of Jesus.