
Occasionally I receive commercial e-mail solicitations from companies whose lists I never subscribed to. There are rules that must be followed with regards to e-mail marketing. These rules are dictated by The Bureau of Consumer Protection and were created with your best interests in mind.
Without these rules, can you imagine what your Inbox would look like?
When a small business sends an e-mail message advertising their products or services, I don’t get upset. They often don’t know the rules. I will sometimes write a nice e-mail informing them of their mistake and offer my services.
Here’s a recent e-mail and my reply.